New School Analytics

Google Analytics tends to overwhelm new users with its abundance of data, charts and cool graphics. All of that stuff is really neat, but often times you hear yourself mumble: “So What!?” How can you turn all this data into action with just a few simple steps?

Here is one simple solution to optimize your top landing pages (that is the pages that your visitors see most often when they enter your website) : Read the rest of this entry »

Setting up Google Analytics is a fairly simple process if you know your way around the basics of how a homepage is set-up and how a server works.

We will get you up an running in three simple steps:

1. Google Analytics account set-up
2. Inserting the tracking code into your website
3. Checking that everything is working Read the rest of this entry »